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Communication 1110—Chap. 8 Quiz


      1.     Using __________ is the best way to pull listeners into your speeches.

a.       peer testimony

b.      statistics

c.       extended examples*

d.      visual aids

e.       brief examples

      2.     Keith made the following statement in his speech on architectural styles: “Two famous buildings in the art deco style are the Empire State Building and Radio City Music Hall.”

What kind of supporting material did Keith use?

a.       metaphor

b.      expert testimony

c.       simile

d.      brief example*

e.       hypothetical example

      3.     According to your textbook, a(n) __________ is an imaginary story that makes a general point.

a.       fable

b.      illustration

c.       simulated example

d.      hypothetical example*

e.       anecdote

      4.     According to the U.S. Bureau of Labor Statistics, the mean price of a gallon of milk in the U.S. has risen to $3.67 a gallon. This means that

a.       half the milk in the U.S. costs less than $3.67 a gallon and half costs more.

b.      more milk cost $3.67 per gallon than any other price.

c.       the average price of a gallon of milk is $3.67 a gallon.*

d.      no milk in the U.S. costs less than $3.67 a gallon.

e.       none of the above.

      5.     The main value of using statistics in a speech is to

a.       lend realism to the speech.

b.      enhance the speaker’s credibility.

c.       make the speech more vivid.

d.      avoid relying on testimony.

e.       quantify the speaker’s ideas.*

      6.     To give statistics greater impact, a speaker should

a.       use statistics sparingly.*

b.      let the statistics speak for themselves.

c.       cite exact numbers rather than rounding off.

d.      combine the statistics with technical language.

e.       conceal the source of the statistics.

      7.     According to your textbook, when you use statistics in a speech, you should

a.       cite the source of your statistics.

b.      use exact figures instead of rounding off.

c.       get statistics from a reliable source.

d.      all of the above.

e.       a and c only.*

      8.     According to your textbook, when using statistics in a speech, you should

a.       avoid citing the sources of your statistics.

b.      manipulate the statistics so they support your point.

c.       explain the statistics to the audience.*

d.      use as many statistics as possible.

e.       use exact numbers rather than rounding off.

      9.     Using expert testimony is an excellent way to lend __________ to your speeches.

a.       vividness

b.      reliability

c.       concreteness

d.      credibility*

e.       professionalism

  10.     The opinions of ordinary people who have firsthand experience or insight on a topic are referred to as __________ testimony.

a.       eyewitness

b.      firsthand

c.       peer*

d.      observer

e.       participant

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