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Communication 1110—Chap. 17 Quiz

6/25/15 

      1.     According to your textbook, people are persuaded by a speaker, in part, because

a.       they are convinced by the speaker’s reasoning.

b.      they perceive the speaker as having high credibility.

c.       they are won over by the speaker’s evidence.

d.      all of the above*

e.       a and c only

      2.     According to your textbook, the credibility of a speaker produced by everything the speaker says or does during the speech itself is called

a.       contrived credibility.

b.      derived credibility.*

c.       demonstrated credibility.

d.      generated credibility.

e.       terminal credibility.

      3.     Which of the following statements about speaker credibility is true?

a.       A speaker’s credibility is affected above all by how the audience perceives the speaker’s personal appearance.

b.      A speaker’s credibility is affected above all by how the audience perceives the speaker’s competence and character.*

c.       A speaker’s credibility is affected above all by how the audience perceives the speaker’s manner of delivery.

d.      A speaker’s credibility is affected above all by how the audience perceives the speaker’s personality and reputation.

e.       A speaker’s credibility is affected above all by how the audience perceives the speaker’s intelligence and prestige.

      4.     Evidence and reasoning are the two major elements of persuasion that Aristotle called

a.       pathos.

b.      logos.*

c.       credos.

d.      ethos.

e.       mythos.

      5.     Studies have found that public speakers will usually be more persuasive when they

a.       use evidence that is already familiar to the audience.

b.      present evidence in specific rather than general terms.*

c.       state evidence without drawing explicit conclusions from it.

d.      avoid emotional appeals when seeking action from the audience.

e.       speak slightly slower than normal when delivering the speech.

      6.     As your textbook explains, studies have found that public speakers will usually be more persuasive when they

a.       use specific evidence.

b.      use evidence from credible sources.

c.       use evidence that is new to the audience.

d.      all of the above.*

e.       a and b only.

      7.     What kind of reasoning is used in the following statement?

In recent months, newspapers have carried reports of vicious dogs attacking people in Los Angeles, St. Louis, Boston, and Orlando. These reports show that dog attacks are an increasingly serious problem nationwide.

a.       analogical reasoning

b.      reasoning from principle

c.       journalistic reasoning

d.      reasoning from specific instances*

e.       causal reasoning

      8.     What kind of reasoning is used in the following statement?

Politicians who are guilty of corruption do not deserve to be reelected. Last year our U.S. representative was proved to be corrupt by using campaign donations for personal financial gain. Therefore, our U.S. representative does not deserve to be reelected.

a.       reasoning from specific instances

b.      causal reasoning

c.       reasoning by generalization

d.      analogical reasoning

e.       reasoning from principle*

      9.     Which of the following does your textbook say about causal reasoning?

a.       Causal reasoning should be used only in persuasive speeches on a question of policy.

b.      When using causal reasoning, you should be especially careful to avoid the ad hominem fallacy.

c.       Causal reasoning should be supplemented with analogical reasoning.

d.      When using causal reasoning, you need to discuss the cause before the effect.

e.       Causal reasoning can be tricky because the relationship between causes and effects is not always clear.*

  10.     According to your textbook, when using emotional appeal in a persuasive speech, you should

a.       use as many emotionally charged words as you can.

b.      let emotional appeal grow naturally out of the speech content.*

c.       limit emotional appeals to the introduction of the speech.

d.      all of the above.

e.       b and c only.

  11.     Efram’s audience was persuaded by his speech because they perceived him to be sincere, trustworthy, and to have their best interests at heart. Which factor of credibility influenced Efram’s audience?

a.       dynamism

b.      charisma

c.       expertise

d.      character*

e.       competence

  12.     According to your textbook, all of the following are tips for using evidence in a persuasive speech except

a.       Present evidence in specific rather than general terms.

b.      Balance the amount of evidence used to support each main point.*

c.       Support ideas with evidence that is new to the audience.

d.      Make clear the point your evidence is supposed to prove.

e.       Rely on evidence from competent, credible sources.

  13.     When reasoning from specific instances in a persuasive speech, you should be careful to

a.       avoid the fallacy of post hoc, ergo propter hoc.

b.      use specific instances that are typical.*

c.       use specific instances that are already well-known to your audience.

d.      all of the above.

e.       b and c only.

  14.     What kind of reasoning is used in the following statement?

A sexual encounter with someone who does not consent to it is rape. A person who is incapacitated by alcohol cannot consent to sex. Therefore, a sexual encounter with a person incapacitated by alcohol is rape.

a.       reasoning from specific instances

b.      reasoning from principle*

c.       reasoning from prudence

d.      reasoning from safety

e.       reasoning from cause

  15.     According to your textbook, what kind of reasoning is used in the following statement?

If you’re frequently bothered by nightmares, you might want to change your sleeping position. An article in Prevention magazine reports that a study of 700 people showed that sleeping on your stomach produces the scariest and strangest dreams. Therefore, if you are a stomach-sleeper and are having nightmares, the solution is simple—roll over.

a.       causal reasoning*

b.      practical reasoning

c.       analogical reasoning

d.      chain reasoning

e.       deductive reasoning

  16.     When reasoning analogically, you infer that

a.       a causal relationship can be established between two or more events.

b.      what is true in one case will also be true in a similar case.*

c.       a general principle is validated by a question of fact.

d.      your position is true because it is demonstrated by statistical trends.

e.       a specific conclusion is true because it is verified by a general principle.

  17.     What kind of reasoning is used in the following statement?

Requiring students to sign an honor code has reduced the amount of cheating at dozens of schools. If we adopt such a code at our school, it will help us reduce the amount of cheating, too.

a.       chain

b.      deductive

c.       dependent

d.      practical

e.       analogical *

  18.     When reasoning from specific instances, a persuasive speaker should be especially careful to avoid the fallacy of

a.       false cause.

b.      appeal to tradition.

c.       hasty generalization.*

d.      appeal to ignorance.

e.       false example.

  19.     According to your textbook, the following statement is an example of what type of fallacy?

Why should we worry about endangered animal species when thousands of people are killed in automobile accidents each year?

a.       either-or

b.      red herring*

c.       false deduction

d.      hasty generalization

e.       ad hominem

  20.     According to your textbook, the following statement is an example of what type of fallacy?

Of course, Senator Davis opposes serious tax reform. Before going into politics, he was a corporate lawyer who defended several companies that have since been implicated in unethical financial dealings.

a.       bandwagon

b.      slippery slope

c.       ad hominem*

d.      hasty generalization

e.       invalid analogy

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